Thursday, 17 December 2009

Examples of Local Newspapers

The most local newspaper in our area would probably be the 'Evening Echo' and the 'Yellow Advertiser'. Both of which cover news around in and around Essex.
Here are some examples of their front pages for me to get a better understanding of the difference between local and tabloid, to help base my work upon a more realistic and authentic look.




Examples of Tabloid Newspapers

I have used these 3 examples of 'The Sun' ,'The Daily Star' and 'The Daily Express' as examples of Tabloid newspapers. These are just starting points as i do not intend to do a tabloid newspaper, I am creating a local newspaper.
However, now that I have a basic idea of the layout of a newspaper, I am able to begin doing some practical work with basic knowledge behind me, while I will now begin researching local newspapers.

Traits of a Tabloid newspaper:
In Depth Structured Textual Analysis Questions A tabloid is a half sized newspaper, which is particularly suited to a high degree of photographic representation. Characteristics of a tabloid paper such as The Sun would include bold poster style layout and of course cheaper full page advertising and more regular single slots which appeal to advertisers who feel a their product is better promoted in a spot on its own, the tabloid category can also be sub-divided as there is a split between the popular dailies such as The Sun and The Mirror and papers such as the Daily Express and Daily Mail who have both changed from broadsheet to a tabloid in recent years.





News Paper Research

Layout, typical features and technical terms...
Some or all of these may be found on the front pages of newspapers. I have researched these in order to be able to use more technical language throughout my coursework and be able to refer to the terms directly


•Box-out – A small part of the page, shaded in a different colour.


•By-line – he name of the reporter, if they are important is often included at the beginning of the feature, rather than at the end, or not at all.


•Caption – typed text under photographs explaining the image.


•Credits – the author of a feature may be given credit in the form of a beeline. Photographs may have the name of the person who took them or the agency that supplied them alongside them.


•Crosshead – this is a subheading that appears in the body of the text and is centred above the column of text. If it is se to one side then it is called a side-head.


•Exclusive – this means that newspaper and no one else solely cover the story. The paper will pay their interviewees, buying the story so it cannot be used by another paper.


•Feature – not necessarily a ‘news’ item (current affairs), but usually with a human-interest angle presented as a spread.


•Headline – this is the main statement, usually in the largest and boldest font, describing the main story. A banner headline spans the full width of the page.


•Kicker – this is a story designed to stand out from the rest of the page by the use of a different font (typeface) and layout.


•Lead Story - the main story on the front page, usually a splash.


•Lure – a word or phrase directing the reader to look inside the paper at a particular story or feature.


•Masthead – the masthead is the title block or logo identifying the newspaper at the top of the front-page. Sometimes an emblem or a motto is also placed within the masthead. The masthead is often set into a block of black or red print or boxed with a border; the ‘Red-tops’ (The Sun, The Mirror, The News of the World) are categorised by style and the use of a red background in the masthead.


•Menu – the list of contents inside the paper.


•Pugs – these are at the top left and right-hand corners of the paper and are known as the ‘ears’ of the page. The prices of the paper, the logo or a promotion are positioned there. They are well placed to catch the reader’s eye.


•Secondary Lead – this is usually only a picture and headline, it gives a sneak preview of a story that you might find inside the paper.


•Sidebar – when a main feature has an additional box or tinted panel along side of it.


•Splash – the splash is the main story on the front of the paper. The largest headline will accompany this, along with a photograph.


•Spread – a story that covers more than one page.


•Standfirst – this is an introductory paragraph before the start of the feature. Sometimes it may be in bold.


•Strapline – this is an introductory headline below the headline.


•Tag – a word or phrase used to engage a reader’s interest in a story by categorising it e.g. ‘Exclusive’, ‘Sensational’.

Tuesday, 1 December 2009

NEWSPAPER RESEARCH: Parts of a Newspaper

To begin this project I have started to look at newspapers.

Tuesday, 3 November 2009

Project Proposal

Project Proposal
For the A2 media project the decided intension is going to be to create 2 pages of a newspaper, a poster for the newspaper and two hyperlinked pages for the papers website, using ‘Adobe Indesign and Photoshop’ to create the two pages of the news paper and poster, then using ‘Dreamweaver’ to create the 2 hyperlinked pages of the website.
The aim is to target the newspaper to a youth audience from 16-25. The chosen target audience is relevant to the topic because the intension is to distribute the newspaper and advertise the website in and around Southend College/University; consisting of advertising:
• Interesting articles about the latest events in the media written by the students of the college and university and articles that have an element of what the students at the college are studying so its relevant to their course and an easy access to aid their work.For example in the first issue of the news paper I am going to focus on English Language , but the next issue could be on a range of courses such as sport science, fashion, art and design, mathematics, science and more.All though I want them to be in context of the course I also want them to be focused on interesting events so they are educational but enjoyable to read.
• The best student night life.
(All the weeks upcoming events from local night clubs ranging from Mayhem, Storm ,Element and Talk including students reviews of their experiences the previous week)
• The best buys around town in the shops including sales that are going on including reviews from Topshop, Riverisland, Republic ,New Look and more.
• All the weeks best celebrity gossip/sports updates.
• The local Cinema (The Odeon) film reviews and upcoming films. Including reviews from students that have already seen them.
• Weather forecast.
• Job advertisements.

Because the newspaper consists of advertising so many local and mainstream businesses I will try to issue contra deals with them advertising them in return on the website and throughtout the newspaper.

I want it to be something helpful and convinient, yet fun to help students like myself plan ahead for the weekend, shopping trips ,cinema visits etc.
It seems people of my age are always complaining of what club to visit at the weekend or where to save money on the cheapest deals around town so it appears there is a gap in the market for this type of newspaper that would be appreciated as its something useful and recreational at the same time, that would prove popular in and around my age group which includes all students in the College and University.